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NEWS
Increase in Potato Consumption Before Pesach
By N. Katzin
During the two weeks preceding Pesach, potato consumption
rises by 55 percent compared to the rest of the year,
according to a market survey conducted by Avshalom, one of
the leading potato retailers in the country. Israelis buy
some 16,000 tons of potatoes before Pesach.
The survey also reveals that throughout the year 61 percent
of Israelis buy potatoes at least once a week. Twenty-eight
percent of respondents said the most important factor to them
in selecting potatoes is color, 24 percent said size, 9
percent said freshness and only 3.7 percent considered price
the most important factor. Fifty percent prefer to handpick
potatoes, while 38 percent buy them in sacks, primarily
because of discounts.
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